Blog
Stop posting jobs. Start marketing them.
Recruitment marketing, explained in practice: job ads, campaigns, apply flows and hiring funnels. Every article has something you can copy and use today.
- AI & Hiring8 min
What ChatGPT Says About You as an Employer (and How to Check It in 20 Minutes)
Candidates ask ChatGPT, Perplexity and Gemini about employers before they apply. Run these 5 prompts, log the results, then fix what the AI gets wrong.
- AI & Hiring9 min
Your Next Applicant Is a Bot: Why Smarter Friction Beats More Filters
AI tools let candidates apply to dozens of jobs at once. Here's why longer forms make it worse, and 100 good-friction questions you can copy into your form.
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