Blog
Stop posting jobs. Start marketing them.
Recruitment marketing, explained in practice: job ads, campaigns, apply flows and hiring funnels. Every article has something you can copy and use today.
- Job Ads8 min
The Cliché Tax: What Every Cliché in Your Job Ad Costs You
Phrases like dynamic team and competitive salary cost you candidates. The 15 most common job ad clichés, what people hear, and how to rewrite each one.
- Tutorial5 min
How to Turn a List of Duties Into "A Day in the Job"
Swap your list of duties for a real day in the role. A 15-minute interview with 6 questions, a paragraph template, and a before/after example.
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Stop posting jobs. Start marketing them.
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